Hay Group International Conference 2013 Video
Charcoal Digital has created a short promotional video for the 2013 Hay Group International Conference in Shanghai. The video required specific concept and art direction that adhered to Hay Group branding whilst introducing a fresh and vibrant quality in keeping with the energy of Shanghai. The video features bold and colourful kinetic typography to outline key information and encourages potential attendees to find out more on the official website.
In addition to this, we have been responsible for all collateral relating to the conference including web banners, invitations, conference program and printed ads.